Alex Vero - Corporate work

I've worked on numerous projects for production companies as a cameraman, editor and director. Below are a number of examples that I have worked on.

Pendragon Productions were commissioned by the Abu Dhabi authority for culture & heritage to produce a 40 minute documentary on the House Hold Calvalrys recenty tour to Abu Dhabi. The Documentary was made up of the live performance - filmed with six XDHD Camera's as well as interviews and footage in Windsor, Knightbridge barracks and the Abu Dhabi desert. With over 40 hours of footage to search through I was bought into edit the documentary from start to finish.

Channel 4 recently bought the rights to marathon running documentary 'Running to the Limits' that I directed and edited at the end of 2009. The documentary was originally viewed by over 100,000 people live and up to 800,000 using on demand services. Due to the documentary's successful first screening it is due to be broadcast again on Saturday the 30th of January at 8:00 am. The documentary also won 'Best Documentary' at the Norwich International Film Festival 2009.

The premiere of George Olver's film about Oliver Hick's attempt to row around the world was held at the 1600 seater Odeon Cinema in Leicester Square. I was bought in for two weeks to primarily tighten the edit as well as assist filming the interviews and interviewing a number of the characters. The film was well recieved by the audience and critics alike and has been entered into a number of film festivals world wide.

Ignite London commissioned the filming of Yusuf Islam's rehersals for the forthcoming sell out tour of the "Moon Shadown" concert. The footage will in due course of used for a future documentary of the tour.

TBA events and SAMSUNG requested that their annual European conference in Barcelona was to be filmed. The two day conference which included senior European Samsung Management was filmed, edited and transfered to DVD for internal use.

Advertising agency Iris Nation contracted me to direct a series of videos for Adidas's online TV channel Adidas TV. The concept behind the video was to take 6 runners of varying standards from all over the world to Flagstaff - Arizona to be coached by world famous running guru Greg McMillan. The videos are being used as part of Adidas campaign that 'every runner is different'. This enabled Adidas to challenge their major competitors reinforcing the technological advancements and diversity of their footwear range.

GlaxoSmithKline a multinational pharmaceutical company commissioned the filming and editing of a product launch for their European markets. I operated the Sony EX PMW camera to film the 3 hours launch, edited the key message into a 1 hour video and duplicated DVD's for internal market distribution. This was key to extend the training and provided a refresh of the data post launch.

Samsung commissioned a 10-minute video to be shown at their European conference. The video collated the views and insights of a number of Samsung's high profile clients so senior management could evaluate performance gaps to improve the products and services provided.

Musician Ben Montague (Radio 1 play list artist) commissioned a performance video of his single 'Haunted'. I creatively directed and produced the 2 day video shoot at Battersea Studios which was designed to maximise Ben's presence on-line. The 5-minute EPK video showcasing a variety of Ben's music was used to negotiate his record deal.

Polar Explorer Ben Saunders is one of the UK leading adventure athletes and last year was seeking sponsorship for his speed record expedition across The North Pole. Ben approached me to put together a sponsorship pitch video for his main sponsor Hewlett Packard. The video incorporated segments of Ben's previous expeditions, a day filming his training in Surrey and an explanation of how digital technology has changed the face of 21st century exploration.

Musical Festival director Jamie Emsell commissioned the filming and editing of The Great Escape Music Festival from 2006-2009. The videos have been used to attract increased sponsorship and raise awareness of the charity - Spinal Research UK.

'One Vision Films' wanted a 30 minute 'behind the scenes' documentary produced for British feature film 'Heros and Villains' staring Jenny Agutter. The video was used as an extra feature on the DVD and sections have been used to promote the film around the world. I directed, filmed and edited it.